In Brasil Heineken launched an application for iPhone (pic.) that helps Heineken lovers to find bars and plans parties with Heineken.
The first part could define your location and show the route to the nearest Heineken bar using the iPhone’s GPS and Google Maps features.
The second will ask you about the aim of the party, the number of guests planned and how many men and women there will be, then will know your favorite snacks and the number of hours you want to celebrate and, as a result, give you the ideal quantity of Heineken beer should be bought for the party.
Heineken history