Under the terms of the agreement, Heineken and EBI hold 40% and 60% of the shares in the joint venture, respectively, with EBI responsible for operational management. Also, they intend to combine their operations in the Kazakh and Serbian beer markets.
Both of these transactions will be subject to the customary regulatory approvals and are expected to be completed in the first half of 2008.
“From a strategic Heineken perspective, this deal leaves us well positioned to achieve leadership positions in three fast growing Central and Eastern European beer markets”, - Nico Nusmeier, Regional President Central and Eastern Europe, Heineken N.V., commented.
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