In September, 2008 Nescafe launched in Australia its new blend – Nescafe Greenblend (pic.).
source: nestle.com
Its “green” taste is a result of a unique blend of green and roasted coffee beans that contains 70% more antioxidants then well-known for this feature green tea. According to Nescafe, this fact is based on the results of the Bioavailability of Coffee and Tea Antioxidants in Humans clinical study, conducted in Switzerland and completed in March 2008.
Now, Nescafe Greenblend rolled out into Europe. It is promoted in France, Spain and the United Kingdom.
It should be marked that the first Nescafe’s coffee combined roasted and green beans was created in 2006. It was “Nescafe Protect” sold in several countries, including Korea, the Philippines, Thailand and Mexico.