On the Milan Design Week 2010, which will be held from April 14th to 19th, illy and the School of Visual Arts, New York will present a special photo project about an urban life.

It is named “AuthentiCity”, explores signs of authenticity and purity in the urban setting and poetizes an urban life a little.

The project contains 20 twenty photographers and 5 winners short listed to continue with the future illy’s brief on the same topic. It will lead to a new body of work to be presented by September 2010.

All photos could be seen not only in Milan, but also on Flickr and on the illy issimo’s Facebook page.

Let’s see:


photos: “AuthentiCity” created with flickrSLiDR

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