It was found that men buy their underwear themselves only over a 17 year period in their lifetime. This period is interluded by a mother’s care (till 19 years old) and followed by a woman’s care (after 36 years old).
According to Debenhams, girls began to buy lingerie themselves much more early – in average, in 13. Doing this, they care about themselves, while guys think about their underwear seriously only in 23 years old – when begin relationships.
The buying peak comes at 23.
Debenhams surveyed 1 000 men during September and October, 2009.
