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A great brand logo should be memorable, like the flag of the company it represents. What we see is the final product of a design process, and it looks quite simple but many elements should be in synergy to make a great one. The most important thing for a logo is meeting the needs of clients ­-­- it should be timeless but at the same time not out of the current styles and trends. The common opinion is that most effective brand logos are simple, unique, and monochrome goes wel