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HOW THE CORONAVIRUS PANDEMIC IMPACTS ADVERTISING INDUSTRY
Although the advertising industry was on hold with the appearance of the virus, pulling back the campaign launches at the beginning of 2020, many of them increased their marketing activities in the third and second quarters. During the lockdown, people are spending more time on social media, and brands that have increased investments in marketing and organic social media campaigns could naturally expect more profit. Since the economic recession of 2008, last year was the wors

Edita
Mar 26, 20212 min read


LVMH INVESTING IN JAY-Z'S ARMAND DE BRIGNAC CHAMPAGNE
The luxury group LVMH has bought half of Jay-Z's bubbly empire. The Champagne brand Armand de Brignac, known as the “Ace of Spades” is...

Edita
Mar 26, 20212 min read


BLACK-OWNED BRANDS TO SUPPORT ALL YEAR ROUND
Standing up for racial justice and inclusion is something to be considered all year round, not just during the Black History Month behind...

Edita
Mar 24, 20213 min read
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